Saturday, November 19, 2011

3 Easy Steps to Promote Your Business As an Independent Agent

!: 3 Easy Steps to Promote Your Business As an Independent Agent

Building a successful business has key elements that are important and should not be overlooked. The good news, it does not have to be complicated or expensive. In fact, it can be easy and even fun. You will see a greater return by enjoying this part of your business. I will outline some simple principles and solutions below. It is important to the continual growth and success of you business.

Repeated touches to your community or SOI (Sphere of Influence) is a key part of developing your business identity. They have great influence with people they know AND that you want to know. By staying in touch with them, you are increasing your chances that YOU will be the one they refer to their friends and family. They should receive regular contact, communication and information from you.

Good news again! It's a misconception that your touches require exhausting and pesky communication from you. I know many independent agents who have built a tremendously successful and profitable business WITHOUT making a single cold call, memorizing a prospecting script, or knocking on one strangers door. You need not subject anyone to a sales pitch or ask for a single referral, but you can expect support from your sphere and be on the way to establishing a successful career. Instead just concentrate your efforts on the following and watch your business grow at a steady rate.

1) Nurture the relationships you already have. This is as easy as a quick phone call at least once a quarter, a friendly email, a card, or even a lunch or coffee break. That's easy, but don't forget them. They are your greatest cheer leaders and should be remembered often. But NEVER bore them with a sales pitch or shop talk. These are your friends and should always be treated as such.

2) Touch the people you know who aren't your friends. You can keep in touch with these people in much the same way. Gather business cards and/or contact information and find reasons to reach out to them, again about once a quarter. Join local clubs and social networking sites all around the people you know and your community, but on a casual basis. These people will not remember, or may not know what you do, so a gentle reminder such as your signature in emails and online sources will help keep you in their minds. Keep your communication relevant, and NON salesy. Again, no one likes a sales pitch or lengthy shop talk. You want people to be glad that you are around and socializing with them.
3) Actively reach out to new people in a positive way. Seek ways to enhance and develop awareness in your community. In this economy, finding an economic solution is top priority. I suggest Postcards which have become more popular for many reasons. The key is to find a company that understands your business and has the knowledge to capture attention quickly through content and design. This is accomplished through Emotional Marketing. Utilizing Emotional Marketing with your postcards helps break through the clutter while capturing attention.

There are many websites that offer pre-designed postcards where you simply choose your postcard for delivery. Initially, take time to find the right company and develop a relationship with them. Unfortunately most postcard websites are developed for the masses without the understanding of real marketing practices. Look for a company that understands your business and offers unique designs and content. You want your postcard to stand out and get noticed.

The more people you know and who know you, and think you're a great person, the more business you will generate. Your marketing efforts are the first or last that a consumer knows of you. Make it good and make it memorable. Here's to your success.


3 Easy Steps to Promote Your Business As an Independent Agent

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Tuesday, November 15, 2011

Assorted Insulated Lunch Totes Case Pack 24

!: Good bargain Assorted Insulated Lunch Totes Case Pack 24 for sale

Brand : | Rate : | Price :
Post Date : Nov 16, 2011 05:36:43 | Usually ships in 1-2 business days


  • "This lunch tote is beautiful. You can carry it by itself and people won't even notice you are carrying your lunch box.
  • It looks just like a beautiful fashion tote handbag
  • It is insulated inside so your lunch is protected from outside heat. You no longer need those boring lunch bags when you can carry this beautiful, fashionable, and functional lunch tote.
  • This will also make a great gift for your friends and family! Assorted prints and colors."
  • Case Pack 24

More Specification..!!

Assorted Insulated Lunch Totes Case Pack 24

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Sunday, November 6, 2011

Disney Store Tangled Rapunzel School Backpack and Lunchbox Lunch box Tote Set

!: Buyers Disney Store Tangled Rapunzel School Backpack and Lunchbox Lunch box Tote Set for sale

Brand : Disney
Rate :
Price :
Post Date : Nov 06, 2011 20:57:42
Usually ships in 1-2 business days



Just in time for the new school year, this brand new glittering Disney Store Tangled Rapunzel backpack and lunchbox tote set is sure to bring a sparkle to your little girl's day!

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Wednesday, November 2, 2011

Promotional Products You Can Offer At A Luncheon

!: Promotional Products You Can Offer At A Luncheon

If you regularly meet with clients over lunch, carrying a few promotional products with you is a great idea. However, walking into a restaurant with oversized gifts may not exactly make the statement you want to make. If you'll be meeting with clients often, the best thing you can do is to plan your promotional products according to situation. There are a number of aspects to consider, but the most important are size, function, and cost.

First and foremost, size is extremely important. When on a business meeting, your sales pitch should be most important, not the "prizes" the client will get for working with you. After all, you don't want to have to bribe others to work with your company! Instead of bulky items that have to be carried into the restaurant, like umbrellas, try to find items that fit into your briefcase. You can also consider making up a gift bag. Fill a tote bag with promotional products and offer it to the client at the end of the business meeting. Note that this is only a good idea if things go well. If the client chooses not to use your services or purchase your products, it may be awkward giving him or her the gifts at the end of the meeting. If you carry items that fit nicely into your brief case, you won't have to worry about this problem.

Function is also important when choosing promotional products to give away after meeting with someone for lunch. It is important to realize that anyone willing to meet with you is already thinking about using your services or purchasing your products, so items like logo bugs, pens, and magnets may not be the best choice. These small and inexpensive items are things you would give out at a conference in order to draw interest, but clients with whom you have lunch are already interested. Look for functional items instead, like office supplies or even clothing. You may also want to stay away from child-like promotional products, such as Frisbees or yo-yos. While adults often love these items to take home to their children, they are simply not appropriate at a luncheon.

Lastly, consider cost. If you're meeting with a client who will be opening a large account, offering some paper coasters and a plastic mug may be a bit of an insult. If there are the only promotional products you have, it may be better to simply not give anything at all! Instead, products that cost more, such as ceramic mugs or conference bags, may be more appropriate. At the same time, stick to your budget. No one expects a 0 prize pack for giving you some business.

The key is to be comfortable with whatever promotional products you give at a luncheon. Make sure that you consider size of the items, the function of the items, and cost of the items. Your primary goal with any business luncheon is to make business contacts, and if promotional products can help with this, you should make sure to carry them to any business meeting.


Promotional Products You Can Offer At A Luncheon

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